Summer Sundays at the Heard
The Summer Sundays branding project for the Heard Museum provided an exciting opportunity to develop the visual identity for a new seasonal event series. Working closely with the Art Director, I was tasked with creating a logo and color palette that would capture the energy and creativity of the summer program while appealing to a broad audience.
I designed a vibrant sun inspired logo paired with a bright turquoise color palette to evoke clear summer skies and create an inviting, memorable brand presence. The goal was to develop an eye-catching visual identity that would generate interest and encourage community engagement with the event.
Beyond logo development, I applied the branding across multiple marketing platforms, including posters, flyers, social media graphics, and website assets, ensuring a cohesive and recognizable experience throughout all audience touchpoints. This project highlights my ability to build a brand from concept to execution while maintaining consistency across both print and digital media.
TOOLS USED : Adobe Illustrator, Adobe Photoshop
